What is the .shopping generic Top Level Domain Extension?
As more and more people are heading to the Internet to shop, businesses are shuffling to create dynamic and unique websites that attract and satisfy the shopping needs of customers. While some companies have seen success, others struggle from a lack of exposure. With the new .shopping domain extension, businesses will now be able to create unique domain names that can better represent themselves on the Internet.
Domains registered under the .shopping gTLD will be able to create names that are automatically identifiable on the Internet. Since shopping can only mean one thing, online businesses and e-commerce businesses will greatly benefit from the potential branding opportunities that come with a .shopping domain name. Domains under the .shopping gTLD have the potential to fare better than domains under other gTLDs. Shopping is synonymous with purchasing products and services, and the .shopping domain has the potential to become the digital venue for all shopping-related activities. Think of the .shopping gTLD as an online mall that houses online stores and e-commerce stores.
For those that are still planning on creating an online presence, the .shopping domain extension has the potential to assist you in getting your “foot in the door”. Because shopping only means one thing, customers or those searching for an online shop can easily identify your website as an online store. For companies that sell niche products, a .shopping gTLD can also help your business standout and gain more customers over the Internet.
Protect your brand online and secure your place in the new .shopping gTLD. Pre-register now!
.shopping gTLD Requirements
The new gTLD applications for the applicants, Sea Tigers, LLC, and Uniregistry, Corp., are still being reviewed but you can expect to see some extensions become available in 2013 when they are released by ICANN.