What is the .shoes generic Top Level Domain Extension?
Whether your love shoes or your deal in shoes, a domain under the .shoes gTLD will help you express your passion for shoes online!
The .shoes will serve different purposes and will function differently, depending on what you want to show the world.
For businesses that actively sell footwear, the .shoe domain can help your establish your online presence. With the Internet becoming more congested as more businesses flock online, domains under the .shoes gTLD will be able to target their audience better. The .shoes extension will also help your branding efforts online; especially if your brand contains the word shoes. Domains under .shoe will be easier to identify, making it a great marketing tool.
If you love shoes and want to create a website dedicated to shoes, you can go ahead and do that with a .shoes domain name. A website using a .shoes domain name will help you attract fellow shoe-lovers and you can connect with one another to talk about shoes.
Other ways to use a .shoes domain is by using it as a marketing tool. Instead of using a typical .com or .biz, use .shoes to promote any campaigns you have, promotions you have or initiatives you want to increase awareness on.
.shoes gTLD Requirements
The new gTLD application for the applicant, Binky Galley, LLC, has been approved and its Sunrise period will begin on December 24, 2013.